TESTIMONIALS (selected quotes):

· “The ELAN Awards have already been a highlight for us in Vancouver this year and we are looking forward to next year’s event. With roughly 3.3 billion mobile devices in the market today the world is ready for mobile Games and our N-Gage games are ready for the awards.”
-Kay Gruenwoldt, Head of Title Marketing NA, Nokia

· “Winning the Game of the Year award was a bit of a surprise,” Karpyshyn said after the (2nd Annual ELAN Awards 2008) ceremony. “There are a lot of other great games on that list….”
-Drew Karpyshyn, BioWareLead Game Writer ‘Mass Effect’
Source: by Blaine Kyllo, Globetechnology.com, March 28, 2008

· “We see the ELANS as representing the best-of-the-best and the pinnacle of recognition for excellence in this spectacular industry. We’re so very proud to be a part of it; to be able to show our
support and to participate in such a global movement.”
-Anthony Brown, Managing Director of Business Development, Seven Group

· “EA is always excited to support animators, artists and designers in the growing videogame industry across Canada. “We think this is a great opportunity for many of the very talented people making
games in this country to be recognized for their innovative and breakthrough work.”
-Ron Moravek, Vice President and Chief Operating Officer for EA Canada

· “Relic is honored to have collected statues at the ELANS in both of the past two years. The ELANS are great since the awards are independent, their entire focus is on the digital media industries of video games and animation, and they are voted on by a panel of industry professionals, so it really means something to win. It’s not just a popularity contest.”
- Tarrnie Williams, GM of THQ Canada Inc. (Relic Entertainment)

· “The ELANS represent a unique opportunity for the industry to honour and acknowledge the talents and artistry of the people who make games. We do this as our chosen profession: The ELANS provide a perfect setting to celebrate this powerful form or entertainment and art.”
-Kelly Zmak, President, Radical Entertainment

· “The ELANS are a truly red carpet event. Everything is first class, with “A” list hosts, tuxedos and evening gowns, and the upper echelon of industry big wigs in attendance. Our company got more
exposure from the ELANS than from any other event we have ever been part of. It’s about time that this industry was recognized for its contribution to arts and entertainment. We will be a part of the ELANS for many years to come.”
-Anthony Brown, Managing Director of Business Development

· “Autodesk is pleased to partner with CAEAA for the 2007 ELAN awards. Canada has long been at the frontier of game development and also has a thriving 3D animation industry. Through the ELAN awards, Autodesk is pleased to help the nation demonstrate its leadership position within the global 3D
community.”
-Michel Kripalani, Autodesk’s Media & Entertainment senior games industry manager

· “The evening was a huge success. The first edition of the Canadian Awards for the Electronic and Animated Arts is a step forward for the entire Canadian video game industry.”
-Yannis Mallat, CEO Ubisoft Montreal

· “BioWare was delighted to attend the inaugural Canadian Awards for the Electronic and Animated Arts. It was inspiring to have so many bright, creative minds together in one place to celebrate the best of the Canadian video game and animation industries!”
-Dr. Ray Muzyka, CEO, BioWare

· “Expanding the ELANs to international content is an exciting next step. Vancouver’s video game, effects and animation industries compete on the world stage for commercial and critical success, so
it’s appropriate for the world’s best games, animation and special effects to compete for the ELANs on a Vancouver stage.”
– Ian Verchere, Producer/Creative Director/Faculty, Masters of Digital Media Program

Games Publicists’ Bragging rights …

· “Originally released for the Xbox 360™ videogame and entertainment system, Mass Effect has received critical acclaim throughout the world with more than 70 awards including Console Game of the Year and Role-Playing Game of the Year. Mass Effect has been named 2007 Game of the Year by The New York Times and has received 5 ELAN Canadian Awards for the Electronic and Animated Arts.”
- Source: EA Press Release by Tanya Schachter, Senior Director of Public Relations and Matt Atwoood, Senior Manager of Public Relations for BioWare

· “Jesper Kyd’s original score for ASSASSIN’S CREED (Ubisoft) was awarded “Best Original Musical Score in a Video Game” at the 2nd Annual ELAN Awards, the Canadian Awards for the Electronic and the Animated Arts. The awards show was hosted by Seth MacFarlane (”Family Guy,” “American Dad”) at the Centre in Vancouver for the Performing Arts on February 15th. This prestigious industry award follows a series of nominations for Jesper Kyd’s ASSASSIN’S CREED score including …”
- by Greg O’Connor Read, publicist for Jesper Kyd, February 16, ‘08